What We Do

Tanga Digital

Services

At our core, we aim to help businesses and brands flourish online. This is done through diligent research, market analysis and proven digital marketing communications. Discover how TANGA Digital can elevate your business with our bespoke digital marketing services. Below is a list of our three core pillars:

SOCIAL MEDIA MANAGEMENT

There are over 3.8 billion active social media users worldwide (and counting). Without doubt, your target audience will form a small portion of these.

It goes without saying, this makes the targeting of your audience and brand messaging crucial. Every business should have a social media strategy and presence, no matter how large or small.

So whether it’s Instagram, Twitter, Facebook or LinkedIn, we can provide a bespoke end to end service which helps clients achieve their digital marketing goals. From strategising, planning, content creation, scheduling, posting, engaging and reporting - we've got all bases covered. So if you're looking to create greater brand awareness, build loyalty, reach new customers, or simply just tell your brand story, get in touch with us today.

PAY PER CLICK (PPC)

Businesses make an average of $2 for every $1 spent on PPC, according to Google

PPC is a model which lets an individual or business place advertisements on an online platform, and pay the platform host every time someone clicks on the ad. Examples you would've seen are Google and Bing, to name a few. The goal of PPC is to lead an individual from clicking on an ad through to taking action on your landing page, website or app. This can include everything from completing a purchase, making a download or registering interest by filling in a form.

At TANGA Digital, we are Google AdWords and Analytics accredited, which recognises us as a certified user with high proficiency on these platforms. Our process will usually include an initial audit of your current PPC strategy, diligent keyword research and competitor analysis, ad creation (or optimisation) and frequent reporting. Get in touch with us today to see how through PPC, TANGA Digital can elevate your business and website ranking.

CONTENT MARKETING

70% of marketers are actively investing in content marketing

Content marketing is a digital marketing strategy which allows businesses to produce and share written, visual and downloadable content for their target audience. Doing so effectively allows the audience to learn about your brand, products, services and industry expertise. Typically, the goal of content marketing is to use the production of excellent content to drive organic traffic, improve lead generation and increase sales through your website.

well-structured and thought out content marketing strategy will help you connect and engage with your audience on various online marketing platforms. Content is what you create to be housed on your website, and distributed across the marketing channels of your choice. At TANGA Digital, we specialise in blogs, articles, white papers, press releases, thought leadership, to name a few.

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